GUESS – RETAIL EUROPEAN MEETING
W HOTEL BARCELONA SPAIN

GUESS COLLECTION
3D HOLOGRAPHIC FASHION SHOW IN BARCELONA 2014

design & direction @thefakefactory: STEFANO FAKE
style & art direction @guess: LORENZO TORNIAI
video design & 3D holographic visual production: THE FAKE FACTORY
@thefakefactory
cinematographers: S.Fomasi, V.Secchi, F.Sonnati, V.Torresi
DOP: Alessandro Alessandrino
3D motion graphics supervisor: R.Cafarelli
compositing and post-production: S.Fomasi, R.Cafarelli, A.Bruno, E.Bigelli, D.Amaduzzi, A.Gennaretti, M.Zuffi

@Guess
Retail Merchandising Visual Director : ELSA MICHAEL
stylist and art direction: LORENZO TORNIAI

real models / 3D holograms: Linda Mucina, Thiago
all visuals created at The Fake Factory studio, Florence-Italy

GUESS RETAIL EUROPEAN MEETING
shooted at the W Hotel in Barcelona, Spain
all images copyright The Fake Factory & Guess- All rights reserved 2014

#holographicfashionshow

#holographic runaway

#holographiccatwalk

#3Dholographicrunaway

#3Dhologram

#3Dholographiccatwalk

#3Drunawayshow

#holograms

#VIDEODESIGN

#STAGEDESIGN

@thefakefactory

#mappingprojection

#projectionmapping

#thefakefactory

#stefanofake

#guessjeans

#barcelona

#spain

#fashionshow

GUESS – RETAIL EUROPEAN MEETING
W HOTEL BARCELONA SPAIN

GUESS COLLECTION
3D HOLOGRAPHIC FASHION SHOW IN BARCELONA 2014

design & direction @thefakefactory: STEFANO FAKE
style & art direction @guess: LORENZO TORNIAI
video design & 3D holographic visual production: THE FAKE FACTORY
@thefakefactory
cinematographers: S.Fomasi, V.Secchi, F.Sonnati, V.Torresi
DOP: Alessandro Alessandrino
3D motion graphics supervisor: R.Cafarelli
compositing and post-production: S.Fomasi, R.Cafarelli, A.Bruno, E.Bigelli, D.Amaduzzi, A.Gennaretti, M.Zuffi

@Guess
Retail Merchandising Visual Director : ELSA MICHAEL
stylist and art direction: LORENZO TORNIAI

real models / 3D holograms: Linda Mucina, Thiago
all visuals created at The Fake Factory studio, Florence-Italy

GUESS RETAIL EUROPEAN MEETING
shooted at the W Hotel in Barcelona, Spain
all images copyright The Fake Factory & Guess- All rights reserved 2014

#holographicfashionshow

#holographic runaway

#holographiccatwalk

#3Dholographicrunaway

#3Dhologram

#3Dholographiccatwalk

#3Drunawayshow

#holograms

#VIDEODESIGN

#STAGEDESIGN

@thefakefactory

#mappingprojection

#projectionmapping

#thefakefactory

#stefanofake

#guessjeans

#barcelona

#spain

#fashionshow

GUESS – RETAIL EUROPEAN MEETING
W HOTEL BARCELONA SPAIN

GUESS COLLECTION
3D HOLOGRAPHIC FASHION SHOW IN BARCELONA 2014

design & direction @thefakefactory: STEFANO FAKE
style & art direction @Guess: LORENZO TORNIAI
video design & 3D holographic visual production: THE FAKE FACTORY
@thefakefactory
cinematographers: S.Fomasi, V.Secchi, F.Sonnati, V.Torresi
DOP: Alessandro Alessandrino
3D motion graphics supervisor: R.Cafarelli
compositing and post-production: S.Fomasi, R.Cafarelli, A.Bruno, E.Bigelli, D.Amaduzzi, A.Gennaretti, M.Zuffi

@Guess
Retail Merchandising Visual Director : ELSA MICHAEL
stylist and art direction: LORENZO TORNIAI

real models / 3D holograms: Linda Mucina, Thiago
all visuals created at The Fake Factory studio, Florence-Italy

GUESS RETAIL EUROPEAN MEETING
shooted at the W Hotel in Barcelona, Spain
all images copyright The Fake Factory & Guess- All rights reserved 2014

#holographicfashionshow

#holographic runaway

#holographiccatwalk
#3Dholographicrunaway
#3Dhologram
#3Dholographiccatwalk
#3Drunawayshow

@thefakefactory
#thefakefactory
#stefanofake
#guessjeans
#barcelona
#spain

THE FAKE FACTORY “KALI-MA”, 2014

videoartist: Stefano Fake

——-

#videoart

#mappingprojection

#projectionmapping

#3DVIDEOMAPPING

#firenze4ever

#immersivevideomappingexperience

#thefakefactory

#stefanofake

#teatrolapergola

@thefakefactory

@luisaviaroma

THE FAKE FACTORY “KALI-MA”, 2014

videoartist: Stefano Fake

——-

#videoart

#mappingprojection

#projectionmapping

#3DVIDEOMAPPING

#firenze4ever

#immersivevideomappingexperience

#thefakefactory

#stefanofake

#teatrolapergola

@thefakefactory

@luisaviaroma